Has the role as Enterprise Sales Manager at Riada AB. My background is primarily Sales in different roles such as KAM/Sales Director having worked in Telecom and IT companies many years in Sweden, and having lived and worked abroad many years in the USA and Serbia. I have also run a few companies and my big passion is wine, where I have several Sommelier Diplomas. I always visit winemakers and vineyards on my trips abroad, together with my family (my wife Anna and our two boys of 11 and 15). We live in Täby with our cat Yango and have family in Florida and Colombia. Never hesitate to come talk to me about how we can improve sales at Riada, or which wine to choose for that matter.